How to use Competitive Intelligence?

In a world in which knowledge is power, what you don't know can hurt you. The good news: It's not so hard to find out what your rivals are up to. Some savvy (and perfectly legal) snooping - otherwise known as competitive intelligence - can drive your strategy, soothe your fears about the future, and give your company a competitive edge.

Competitive Intelligence can really help to give you greater insight into your market place, deeper competitor understanding and ultimately help you to make vital decisions – the right vital decisions that is.

Read more: How to use Competitive Intelligence?

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